Social media opens up both conversation and creativity for stock traders. But most importantly, it creates community around niche interest topics.
The way stocks are discussed among investors is different than it was even five years ago. In 2008, Howard Lindzon launched StockTwits, the online community of investors, with the idea that people wanted to share ideas about trading. Lindzon was a huge fan of Twitter, and so StockTwits was built off of that.
"A guy in Kansas can be the expert on grains, rather than the guy who trades grain stocks in New York," says StockTwits CEO and Founder Howard Lindzon. "The Kansas guy can look out his window and tweet what he sees." StockTwits, says Lindzon, has turned everyone into a potential market maker and expert.