Branding and graphic design firm Chermayeff & Geismar’s project list is one anybody working in graphics should be jealous of. Is a logo iconic? Chances are Chermayeff & Geismar designed it. Pan Am, NBC, Chase, Mobil, PBS, National Geographic, Barneys, AX, the Museum of Modern Art, the list is endless. In their upcoming Identity, a monograph, the two go through some of their most infamous designs.
NBC And Pan Am Designers On How They Made Some Of The World’s Most Iconic Logos
(via good)
Maestros.
fastcompany: NBC And Pan Am Designers On How They Made Some Of The World’s Most Iconic Logos
Me too! They’re awesome, super nice, (obviously) super talented, and genuinely good teachers!
This makes me nostalgic for Prof. Berman’s Persuasive Images class, like whoa.
I have a class taught by Ivan Chermayeff, Tom Geysmar, and Sagi Haviv.
NBC And Pan Am Designers On How They Made Some Of The World’s Most Iconic Logos
Iconic logo designers talk about their most-famous work
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